Case3
New York Themed Entertainment Zone Partnership
Client Background
A high-traffic entertainment zone in New York City sought to revitalize its arcade area to attract younger crowds and international tourists. The existing claw machines lacked visual appeal, brand partnerships, and flexible payment options, resulting in low engagement and stagnant revenue.
Collaboration Channel
The client discovered Li Fun through a LinkedIn showcase of our customized arcade solutions, particularly impressed by our IP-themed machines and multilingual interfaces. After reviewing case studies on our website, they initiated contact via email and finalized requirements through virtual demos.
Products & Solutions
Mega Mini Themed Claw Machines
Co-branded with Pokémon (Pikachu design) and New York Times (prize promotions), featuring vibrant NYC-inspired graphics.
Integrated multilingual instructions (English/Spanish) for international visitors.
Hybrid Payment Systems
Enabled VISA contactless payments alongside coin/cash options, resolving 78% of transaction failures from foreign card declines.
Dynamic Prize Ecosystem
Tiered rewards: 500 “treasure keys” for Sbarro discounts, and NY Times digital subscriptions.
Real-time “RELOADING!” alerts and LED countdown timers (“TIME FOR WIN!”) to drive urgency.
Key Challenges Resolved
Low Visibility → Neon “MEGA MINI” branding and Pokémon IP increased foot traffic by 53%.
Static Pricing Model → 500 per play tiers boosted revenue per user by 41%.
Prize Relevance → Sbarro/Samsung co-sponsored rewards increased repeat plays by 67%.
Measurable Outcomes
37% surge in arcade revenue within 8 weeks, with 22% from VISA contactless payments.
#NYCarcadeChallenge UGC campaign generated 218K TikTok/Instagram tags using in-machine QR codes.
Reduced maintenance costs by 19% via Li Fun’s IoT-enabled “ARMOUR” diagnostic system (visible on machine panels).